Theorie
Theorie hair products deliver stunning results for every hair type. By partnering with hairstylists, employing visionaries and keeping a watchful eye on trends, Theorie has created a range of hair products which create better hair. Even the most well-behaved hair can use a little therapy and that’s why Theorie sources the most effective ingredients to combine with advanced technology. Better hair. Fact.
Saga Thermal Brush Black
The Fine Art of Smooth
Experience the phenomenal power of next generation styling with the extraordinary Saga THERMAL STYLING BRUSH, the latest innovation from Theorie creators of legendary fine hair tools. This state-of-the-art styler smoothes, straightens and polishes hair to a gleaming finishas quickly and easily as brushing.
$174.99
Saga Thermal Brush Bronze
The Fine Art of Smooth
Experience the phenomenal power of next generation styling with the extraordinary Saga THERMAL STYLING BRUSH, the latest innovation from Theorie creators of legendary fine hair tools. This state-of-the-art styler smoothes, straightens and polishes hair to a gleaming finishas quickly and easily as brushing.
$174.99
Saga Thermal Brush Purple
The Fine Art of Smooth
Experience the phenomenal power of next generation styling with the extraordinary Saga THERMAL STYLING BRUSH, the latest innovation from Theorie creators of legendary fine hair tools. This state-of-the-art styler smoothes, straightens and polishes hair to a gleaming finish as quickly and easily as brushing.
$174.99
Theorie Altitude Volumizing Spray 180ml
No-Fuss Volume for Limp, Flat Hair
Get no-fuss volume with this weightless mist that thickens and lifts. Theorie Altitude Volumizing Spray is enhanced with silk amino acids to plump hair to perfection and keratin to fight humidity. Buoyant blow-dries or curvaceous curls which stay feathery light and luscious all day. Luxurious lift hair for all hair types, especially flat and thin
Features:
- Luxurious lift for all hair types
- Delicate mist takes hair to new heights without stickiness or flaking
- Reduces frizz, adds pliable hold and prevents styles from collapsing
- Enhanced with silk amino acids, gingko biloba leaf extract and keratin
- Colour safe formula: safe for colour and keratin treated hair
- Size: 180ml
- To Use: Apply evenly to damp hair, focusing near roots for added lift. Spray. Lift. Volumise.
Theorie Argan Oil 3PC Gift Box
Argan Oil Nourishing Trio
Packed with nutrients, this vitamin-enriched collection uses Theorie's advanced oxygen-infused technology to harness the true power of Argan Oil. Provides deep-down moisture and a lustrous shine. Theorie's exclusive blend is rich in natural Vitamin E, Omega 6, polyunsaturated fatty acids and silk proteins, all functioning together to create better hair by removing damaging impurities and protecting your tresses.
Features:
- Theorie Argan Oil Ultimate Reform Shampoo 400ml
- Theorie Argan Oil Ulitmate Reform Conditioner 400ml Theorie Argan Oil Ultimate Reform Hair Serum 100ml Free of parabens
- Safe for colour and keratin treated hair
$50.00 $75.00
Theorie Argan Oil Infused Extra Hold Finishing Hairspray
Argan Oil Infused Hairspray for Extra Firm, All-Day Hold
Shield your style with a professional finish that imparts moisture and brilliance while providing a weightless all-day hold. Enhanced with Argan oil containing antioxidants and vitamins, this hairspray from Theorie offers advanced protection from humidity and other environmental stressors. Use to achieve looks with must-have hold or to create high-volume styles. 230g
Features:
- A weightless finishing spray that hydrates and moisturises
- Helps protect hair from damaging UV rays
- Safe for normal, colour-treated and keratin-treated hair
- No sodium lauryl sulfate or laureth sulfate
- No mineral oil, paraffin oil or petroleum products
How To Use:
- To Use: Hold 20-30cm from hair and spray. To create maximum volume, use in quick bursts while blow-drying. To build volume, spray between layers at base. For final hold, spray evenly over style.
Theorie Argan Oil Medium Hold Finishing Hairspray 230g
Argan Oil Infused Hairspray for Flexible All-Day Hold
Infuse your style with Theorie Argan Oil Infused Finishing Hairspray. An innovative formula that infuses hair with moisture while offering a flexible all-day hold, leaving hair feeling weightless and manageable. Advanced humidity protection makes this finishing spray ideal for high-volume styles and colour-treated hair that need a strong foundation for a firm, moveable salon perfect finish. 230g
Features:
- A weightless finishing spray that hydrates and moisturises
- Helps protect hair from damaging UV rays
- Safe for normal, colour-treated and keratin-treated hair
- No sodium lauryl sulfate or laureth sulfate
- No mineral oil, paraffin oil or petroleum products
How To Use:
- To Use: Hold 20-30cm from hair and spray. To create maximum volume, use in quick bursts while blow-drying. To build volume, spray between layers at base. For final hold, spray evenly over style.
Theorie Argan Oil Reform Hair and Body Travel Pack
Theorie Argan Oil is Ready to Travel
The Theorie Argan Oil Reform 5 Piece Hair and Body Travel Pack harnesses the true power of Argan oil, providing intense moisture and rejuvenation to severely dry, damaged hair. Hair is left rehabilitated, resilient and luminous. An excellent travel pack, gift pack or introductory set to the world of Theorie. Better hair. Fact. 5pc
Set Includes:
- Theorie Argan Oil Ultimate Reform Shampoo 90ml
- Theorie Argan Oil Ultimate Reform Conditioner 90ml
- Theorie Argan Oil Ultra Luxe Body Cleanser 90ml
- Theorie Argan Oil Ultimate Reform Hair Serum 10ml
- Theorie Argan Oil Ultimate Reform Hair Mask 30ml
- Theorie Travel case
Theorie Argan Oil Reform Hair Serum 100ml
Better Hair. Fact.
Argan Oil is legendary for its nourishing properties. Rich in natural Vitamin E, Omega 6, polyunsaturated fatty acids and silk proteins, Theorie Argan Oil Reform Hair Serum penetrates deep into hair follicles, softening the cuticle and nourishing dry, damaged hair. Strengthens and fortifies without weighing hair down and acts as a layer of protection from heat-styling and environmental stress.
Features:
- Nourishes and revives dull, damaged hair including split ends, frizz and dryness
- Free of parabens
- Safe for colour and keratin treated hair
How To Use:
- To Use: Apply a small drop into your palms and rub hands together and distribute evenly throughout dry hair, starting at the ends. Style as usual. For dry scalp massage into roots.
Theorie Argan Oil Ultimate Reform Conditioner 400ml
Better Hair. Fact.
Packed with nutrients, this enriching conditioner uses Theorie's advanced oxygen-infused technology to harness the true power of Argan Oil. Provides moisture that instantly penetrates deep down into the hair shaft, creating radiant shine and softness while strengthening your follicles. Embodied with an exclusive blend of natural Vitamin E, Omega 6, polyunsaturated fatty acids and silk proteins found within Argan Oil.
Features:
- Nourishes and revives dull, damaged hair including split ends, frizz and dryness
- Free of parabens
- Safe for colour and keratin treated hair
- For optimum results, use with Theorie Argan Oil Ultimate Reform Shampoo
Theorie Argan Oil Ultimate Reform Conditioner 800ml
Better Hair. Fact.
Packed with nutrients, this enriching conditioner uses Theorie's advanced oxygen-infused technology to harness the true power of Argan Oil. Provides moisture that instantly penetrates deep down into the hair shaft, creating radiant shine and softness while strengthening your follicles. Embodied with an exclusive blend of natural Vitamin E, Omega 6, polyunsaturated fatty acids and silk proteins found within Argan Oil.
Features:
- Nourishes and revives dull, damaged hair including split ends, frizz and dryness
- Free of parabens
- Safe for colour and keratin treated hair
- For optimum results, use with Theorie Argan Oil Ultimate Reform Shampoo
Theorie Argan Oil Ultimate Reform Hair Treatment Mask 193g
Better Hair. Fact.
Professionally formulated with a unique complex of oils and extracts, this oxygen-enriched hair treatment mask is an advanced deep conditioning system. Theorie Argan Oil Ultimate Reform Hair Treatment Mask is designed to harness the true power of Argan Oil to restore smoothness and shine. By nourishing the follicle from the inside out, this hair treatment mask ensures less breakage, leaving hair feeling hydrated and vibrant.
Features:
- Nourishes and revives dull, damaged hair including split ends, frizz and dryness
- Free of parabens
- Safe for colour and keratin treated hair
How To Use:
- To Use: After shampooing with Theorie Argan Oil Ultimate Reform Shampoo, apply an adequate amount to wet hair. Leave in for 5 to 10 minutes. Rinse well and style as usual. No heat required.
Theorie Argan Oil Ultimate Reform Hair Treatment Mask 500g
Better Hair. Fact.
Professionally formulated with a unique complex of oils and extracts, this oxygen-enriched hair treatment mask is an advanced deep conditioning system. Theorie Argan Oil Ultimate Reform Hair Treatment Mask is designed to harness the true power of Argan Oil to restore smoothness and shine. By nourishing the follicle from the inside out, this hair treatment mask ensures less breakage, leaving hair feeling hydrated and vibrant.
Features:
- Nourishes and revives dull, damaged hair including split ends, frizz and dryness
- Free of parabens
- Safe for colour and keratin treated hair
How To Use:
- To Use: After shampooing with Theorie Argan Oil Ultimate Reform Shampoo, apply an adequate amount to wet hair. Leave in for 5 to 10 minutes. Rinse well and style as usual. No heat required.
Theorie Argan Oil Ultimate Reform Hair Treatment Sachet
Better Hair. Fact.
Professionally formulated with a unique complex of oils and extracts, this oxygen-enriched hair mask is an advanced deep conditioning system. Theorie Argan Oil Ultimate Reform Hair Treatment is designed to harness the true power of Argan Oil to restore smoothness and shine. By nourishing the follicle from the inside out, this hair mask ensures less breakage, leaving hair feeling hydrated and vibrant.
Features:
- Nourishes and revives dull, damaged hair including split ends, frizz and dryness
- Free of parabens
- Safe for colour and keratin treated hair
- Size: 30g sachet, ideal for travel
How To Use:
- To Use: After shampooing with Theorie Argan Oil Ultimate Reform Shampoo, apply an adequate amount to wet hair. Leave in for 5 to 10 minutes. Rinse well and style as usual. No heat required.
Theorie Argan Oil Ultimate Reform Serum 10mL
Better Hair. Fact.
Argan Oil is legendary for its nourishing properties. Rich in natural Vitamin E, Omega 6, polyunsaturated fatty acids and silk proteins, Theorie Argan Oil Ultimate Reform Hair Serum penetrates deep into hair follicles, softening the cuticle and nourishing dry, damaged hair. Strengthens and fortifies without weighing hair down and acts as a layer of protection from heat-styling and environmental stress.
Features:
- Nourishes and revives dull, damaged hair including split ends, frizz and dryness
- Free of parabens
- Safe for colour and keratin treated hair
- Size: 10mL, ideal for travel
How To Use:
- To Use: Apply a small drop into your palms and rub hands together and distribute evenly throughout dry hair, starting at the ends. Style as usual. For dry scalp massage into roots.
Theorie Argan Oil Ultimate Reform Shampoo 400ml
Better Hair. Fact.
Packed with nutrients, this vitamin-enriched shampoo uses Theorie's advanced oxygen-infused technology to harness the true power of Argan Oil. Provides deep-down moisture and a lustrous shine. Theorie's exclusive blend is rich in natural Vitamin E, Omega 6, polyunsaturated fatty acids and silk proteins, all functioning together to create better hair by removing damaging impurities and protecting your tresses.
Features:
- Nourishes and revives dull, damaged hair including split ends, frizz and dryness
- Free of parabens
- Safe for colour and keratin treated hair
- For optimum results, use with Theorie Argan Oil Ultimate Reform Conditioner
Theorie Argan Oil Ultimate Reform Shampoo 800ml
Better Hair. Fact.
Packed with nutrients, this vitamin-enriched shampoo uses Theorie's advanced oxygen-infused technology to harness the true power of Argan Oil. Provides deep-down moisture and a lustrous shine. Theorie's exclusive blend is rich in natural Vitamin E, Omega 6, polyunsaturated fatty acids and silk proteins, all functioning together to create better hair by removing damaging impurities and protecting your tresses.
Features:
- Nourishes and revives dull, damaged hair including split ends, frizz and dryness
- Free of parabens
- Safe for colour and keratin treated hair
- For optimum results, use with Theorie Argan Oil Ultimate Reform Conditioner
Theorie Charcoal Bamboo Detoxifying Conditioner 400ml
Detoxify Hair with Powerful Charcoal
Purify and restore with Theorie Charcoal Bamboo Detoxifying Conditioner, containing a dual botanical blend of Charcoal and Bamboo Extract. Granulated Charcoal banishes impurities while releasing vital minerals. Bamboo Extract gently nourishes and restores beautiful shine. Keratin restores strength and vitality to damaged hair. Hair is left feeling cleaner, lighter and revitalised. Refresh and restore all hair types including coloured and keratin treated hair. Formulated without parabens and sulphates.
Features:
- Granulated Charcoal absorbs impurities of hair
- Essence of Bamboo Extract nourishes and restores shine
- Keratin restores strength and vitality to damaged hair
- Ideal for all hair types
- Safe for coloured and keratin treated hair
- Sulphate and Paraben free
- Not tested on animals
- Size: 400ml
How To Use:
- Apply liberally from mid shaft to ends. Leave in to condition hair then rinse. For best results, use with Theorie Charcoal Bamboo Detoxifying Shampoo and Theorie Charcoal Bamboo Detoxifying Hair Mask.
Theorie Charcoal Bamboo Detoxifying Hair Treatment Mask 193g
Detoxify Hair with Powerful Charcoal
Purify and restore with Theorie Charcoal Bamboo Detoxifying Hair Mask, containing a dual botanical blend of Charcoal and Bamboo Extract. Granulated Charcoal banishes impurities while releasing vital minerals. Bamboo Extract gently nourishes and restores beautiful shine. Keratin restores strength and vitality to damaged hair. Hair is left feeling cleaner, lighter and revitalised. Refresh and restore all hair types including coloured and keratin treated hair. Formulated without parabens and sulphates.
Features:
- Granulated Charcoal absorbs impurities of hair
- Essence of Bamboo Extract nourishes and restores shine
- Keratin restores strength and vitality to damaged hair
- Ideal for all hair types
- Safe for coloured and keratin treated hair
- Sulphate and Paraben free
- Not tested on animals
- Size: 193g
How To Use:
- After shampooing, leave in for three minutes then rinse. For best results, use with the Theorie Charcoal Bamboo Detoxifying Shampoo and Conditioner.
Theorie Charcoal Bamboo Detoxifying Shampoo 400ml
Detoxify Hair with Powerful Charcoal
Purify and restore with Theorie Charcoal Bamboo Detoxifying Shampoo, containing a dual botanical blend of Charcoal and Bamboo Extract. Granulated Charcoal banishes impurities while releasing vital minerals. Bamboo Extract gently nourishes and restores beautiful shine. Keratin restores strength and vitality to damaged hair. Hair is left feeling cleaner, lighter and revitalised. Refresh and restore all hair types including coloured and keratin treated hair. Formulated without parabens and sulphates.
Features:
- Granulated Charcoal absorbs impurities of hair
- Essence of Bamboo Extract nourishes and restores shine
- Keratin restores strength and vitality to damaged hair
- Ideal for all hair types
- Safe for coloured and keratin treated hair
- Sulphate and Paraben free
- Not tested on animals
- Size: 400ml
How To Use:
- Apply liberally to wet hair. Lather. Rinse. For best results, follow with Theorie Charcoal Bamboo Detoxifying Conditioner or Theorie Charcoal Bamboo Detoxifying Hair Mask.
Our Brands
